It was an ambitious project I conceived one September night I was sorting out my Sharpies. I never had a name. I just thought, maybe having a planner and coloring book together will be cool. So I started browsing the net and discovered that there is none of this in the Philippine market. I started working on it. I contacted a doodler friend, Reg, and told her about the project. I commissioned her to make themed doodles per month and she was very happy to do it. She asked me for a name. I said PLOODLE.